This research aims to explore the role of using employer branding on E- recruitment process. The research question is raised whether their relationship between the employer branding and E-recruitments process and E-WOM through LinkedIn. This research was laid out through combination of qualitative and with quantitative questionnaire design. The data collection methods were entailed with online and offline questionnaire. In order to explore the impact of Employer-branding on E-recruitment. This research adopted a quantitative methodology and data was collected through an online and offline questionnaire measuring the job seekers perception (attraction, intention and time) for companies in Egypt with a sample of 385 respondents. results were analyzed using the (Minitab) program The research concluded that there is a relationship and an effect between the Employer branding and its dimensions and the E-recruitment of job seekers in Egypt under study.
نجم, صابرين. (2023). The Role of Employer Brand on E-Recruitment during COVID-19 in Egypt. مجلة البحوث الإدارية والمالية والکمية, 3(1), 161-181. doi: 10.21608/safq.2023.180463.1039
MLA
صابرين نجم. "The Role of Employer Brand on E-Recruitment during COVID-19 in Egypt", مجلة البحوث الإدارية والمالية والکمية, 3, 1, 2023, 161-181. doi: 10.21608/safq.2023.180463.1039
HARVARD
نجم, صابرين. (2023). 'The Role of Employer Brand on E-Recruitment during COVID-19 in Egypt', مجلة البحوث الإدارية والمالية والکمية, 3(1), pp. 161-181. doi: 10.21608/safq.2023.180463.1039
VANCOUVER
نجم, صابرين. The Role of Employer Brand on E-Recruitment during COVID-19 in Egypt. مجلة البحوث الإدارية والمالية والکمية, 2023; 3(1): 161-181. doi: 10.21608/safq.2023.180463.1039
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